Primer Group employees share inspiring stories and career advice to Senior High School Students

February 7, 2018

Twenty-seven Senior High School students from St. Stephen’s High School (SSHS) visited Primer Group of Companies for a career talk and company tour last February 6, 2018.


To welcome the students in the Manila Room and to warm them up for the activities awaiting them, Corporate Communications Manager Hazel Gonzales gave a brief overview of what are in store for them during the day and introduced the Primer Group, along with the brands the company carries.

Following her speech, Marketing Services Department Senior Public Relations and Events Manager Macel Abejero presented the artistic side of Primer Group by discussing the magic behind the creative concepts of Primer’s advertisements, videos, and posters. She also shared some of the notable and witty works of the company brands.

Armed with the basic knowledge about the company, the students were divided into three groups for the company tour. For each floor visited, they were also able to listen and learn from the inspiring words of three KaPrimers from various departments who shared the story of what it is like working in their chosen field and how working in Primer helped them grow in their career.

Representing the department that goes about managing the company’s finances, Accounting Manager Chris Famini and Accounting Supervisor Yanyan Dianalan imparted to students at the Cebu Room what it is like to be up close with the company’s income and expenditures.

At the Singapore Room, Reginald de Vera, who was recognized internationally as one of the most innovative Brand Managers for Delsey, told the story of how he got into brand management at an early age and how he developed his strength in the field through the years.

Meanwhile, Primer Group’s Assistant Vice President for Regional Brand Management Melody Tanjimenez explained matters related to regional business management to students at the Conference Room.

As soon as all the batches of students listened to all three speakers, they gathered back in the Manila Room for an intimate discussion and a question and answer portion with Human Resources Strategic Head Jemily Uy. Students shared their insights on what they learned during the day, while Jemily helped address their concerns and career-related questions.


At the end of the day, SSHS students carried with them not only gifts and memories of being with Primer employees, but also the knowledge and inspiration they need to guide them in choosing a path of their own and traversing that road to success.