Manila, December 13, 2024 — Renowned international travel and lifestyle brand TUMI newly opened its largest store in the Philippines, at Greenbelt 5, Makati with a sophisticated celebration of style, innovation, and craftsmanship.
TUMI’s grand opening event started with a ribbon-cutting ceremony by Subrata Dutta, President of Samsonite Group; Randy Wong, General Manager for Southeast Asia; Jimmy Thai, President and CEO of the Primer Group of Companies; and Mariana Zobel de Ayala, President of Ayala Malls.
The new TUMI store showcased its Manifest Concept Design, which attracted a prominent guest list that included Congressman Franz Pumaren, Civil Defense Regional Director Carlos Alvarez, business woman Charmaine Lagman, designer Maureen Disini, and celebrity couples Cristalle Belo and Justin Pitt as well as Nikki Gil and BJ Albert.
Throughout the evening, over 70 guests experienced live product demonstrations in the spacious new store and enjoyed an exclusive first look at standout pieces from TUMI’s Fall 2024 and Holiday 2024 collections. Highlights included the women’s Voyageur collection, celebrated for its timeless elegance and adaptability, as well as the all-new Turin collection, meticulously crafted from premium Italian leather and accented with elevated metal details, making it a perfect fit for the modern, multifaceted man.
Ultimately, the grand opening of TUMI Greenbelt 5 was a tribute to the brand’s commitment to excellence, innovation, and design that enhances every journey.
TUMI Manifest Concept Design Enhances the Shopping Experience
The newly opened store at Greenbelt 5, Makati, spans an impressive 123 square meters (1,325 square feet), offering a spacious layout for TUMI’s global customers. As the first TUMI Manifest Concept Design store in the Philippines, it introduces a unique and modern aesthetic defined by a sleek white and grey color palette partnered with mirrored elements and generous lighting. The store’s fixtures are thoughtfully designed with soft, curved edges, while a premium seating area adds to the inviting ambience.
The flagship store also provides monogramming services to personalize Tumi bags and/or luggages, offering one font with over a dozen of colors to select from.
TUMI Greenbelt 5
P2-2-25-2L Second Floor Ayala Greenbelt 5 Legaspi St. Brgy San Lorenzo, Makati City, Philippines
About TUMI
Since 1975, TUMI has been creating world-class business, travel and performance luxury essentials, designed to upgrade, uncomplicate and beautify all aspects of life on the move. Blending flawless functionality with a spirit of ingenuity, we’re committed to empowering journeys as a lifelong partner to movers and makers in pursuit of their passions.
Discover more at TUMI.com. TUMI and TUMI logo are registered trademarks of Tumi, Inc. ©
2024 Tumi, Inc.
For Media Enquiries, please contact:
Dane Marie Lacap | dane.lacap@primrgrp.com
Ella Martinez | ella.martinez@primergrp.com
