Store Head

The Store Head oversees the store, its operations and personnel, through effective administration and implementation of operational and sales activities and policies towards the achievement of sales targets.



  • Responsible for ensuring that store sales target is consistently achieved
  • Regularly executes control measures to minimize expenses such as utilities, supplies and the like


  • Makes sure that all sales associates in the store follow customer service standards
  • Ensures that directions from the SBU-Visual Merchandiser are executed in the store
  • Executes marketing-initiated activities for the store; both local and SBU-directed
  • Ensures that all brands, categories, and lines dictated by SBU Head are complete and properly presented in the store

Internal Process

  • Liaises with Merchandising Management (Merchandiser or Store Merchandiser) for replenishment requests
  • Monitors store inventory to ensure that stock levels are healthy on a weekly basis
  • Prepares daily store reports (sales, inventory, etc.) for submission to Cluster Head

Learning and Growth

  • Monitors attendance and prepares weekly or monthly work schedule of Sales Associates
  • Ensure compliance of Sales Associates with store standard operating procedures
  • Drives Sales Associates to consistently hit the store target
  • Ensures Corporate sponsored business applications (NAV, HCM, etc.) are properly executed in the store level
  • Monitors and quickly reports infrastructure with needed fixtures (such as defective light, air conditioner, problems with store signage, internet and electric connectivity and the like) to Cluster Head


  • Carry out work/duties in line with approved Service Level Agreement (SLA) and Approval Matrix
  • Adopt and put the Primer core values to work each day. (Entrepreneurial Spirit, Passion for Excellence, Integrity, Teamwork, and Self-Discipline)
  • Perform other relevant duties/works which may be assigned by the immediate leader from time to time

Minimum Requirements/Qualifications

  • Fresh graduates are welcome
  • Highly trainable
  • Retail selling experience is a plus but not required

Store Operations


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