Brand Executive

The Brand Executive oversees the performance and manages the merchandising, marketing and operations of assigned brand/s to ensure the attainment of sales and marketing objectives.



  1. Formulates business plan for assigned brand/s including but not limited to the sales, marketing, merchandising objectives, programs and budgets.

  2. Attends global conferences, product launches, meetings with principals.

  3. Leads product selection for season buys and prepares Purchase Order within set budget.

  4. Coordinates with Importation, Accounting and Finance Departments in facilitating arrival of goods.

  5. Ensures on-time availability of merchandise at doors and facilitates pre-delivery requirements including master file buildup, product briefs, price lists, product sampling and merchandise allocation.

  6. Prepares and analyzes monthly and periodic sales and inventory data for management review and recommends action plans.

  7. Reviews product performance and recommends appropriate actions for effective inventory   management while ensuring business profitability.

  8. Corresponds regularly with principals/suppliers on brand concerns; prepares and submits brand reports and updates as required by principals.

  9. Scouts market for viable distribution, monitors performance of doors and recommends appropriate actions on doors.

  10. Conceptualizes, implements and evaluates marketing activities to promote brand, product and door awareness.

  11. Coordinates with advertising/PR agencies for communication and advertising requirements and monitors the same.

  12. Prepares brand presentation materials and conducts brand/product orientation to concerned parties, both internal and external.

  13. Keeps abreast with new brands and trends in the market and observes competitors regularly for pricing and new product lines.

  14. Recommends sales programs to further improve sales performance and motivate sales people 

  15. Performs other related tasks as may be assigned by immediate leader.

Minimum Requirements/Qualifications

  1. Graduate of any business-related course preferably marketing

  2. At least two years of experience in related field

  3. Candidates must be open to work in Malate, Manila

  4. Full time position(s) available



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