(L-R): Mike Acuna Host, Nicole Garingan of R.O.X. Marketing., Students of Talahib Pandayan National HS, Joseph Edward Britania of Bikes for the Philippines and Jestoni Robiano of 8A Sales and Marketing
R.O.X. (Recreational Outdoor eXchange) was once again at the center of bringing together the local outdoor community with the success of the recently concluded R.O.X. Bike For A Cause. Held last September 23 at Nuvali, Sta. Rosa, Laguna, the family-friendly biking affair was hosted in line with this year’s R.O.X. Bike Fair – a month long bike campaign by R.O.X. which featured a series of bike-related activities and events nationwide.
Students and representatives of Talahib Pandayan National HS -Beneficiaries of Bike For The Philippines
(L-R): Heroes On Wheels Turnover – Nicole Garingan of R.O.X. Marketing, Kristine Villaflor and Time Estiva of Center for Outdoor Recreation and Expedition (CORE), Rochelle Zapanta- Tern Ambassador and Marinella Mallari of R.O.X. Marketing
More than just a biking event, Bike For A Cause was a charity effort held in partnership with Bikes for the Philippines, a non-profit foundation which provides bicycles to less fortunate students around the Philippines, together with Heroes on Wheels, an assistance program of CORE created in the aftermath of Typhoon Haiyan in 2013. Proceeds from this year’s Bike For A Cause was turned over to the student-beneficiaries of Talahib Pandayan National High School in Batangas City during the event program.
26 km Riders on the road
Divided into two categories, the ride proper officially kicked-off at 6:30 am and 6:40 am for the 26 km division and 18 km division, respectively and witnessed countless bikers of all ages bike together for a meaningful cause. With the route spanning Mahagnao Street and its nearby vicinity, the event managed to offer riders a unique biking experience. For those who were seeking for a more challenging experience, the 18 km proved ideal as it involved a course made up of 20% road and 80% trail routes. On the other hand, bikers who were after a more leisurely ride enjoyed their time at the 26 km all-road biking course. Growing bigger than ever before, this year’s Bike For A Cause was no exception as it managed to gather close to 400 participants!
Lani Pangilinan, major prize raffle winner of the Bickerton Portables Pilipinas Junction 1707 folding bike
As a treat for the Bike For A Cause participants, a series of side games and raffle segments were held after the ride proper. Sponsored by Fox Racing, Bickerton, Headware, 8a Performance, Timbuk2, Spyder, Crazy Safety, Bambike, Nova, and Pocari Sweat, the lucky participant who took home the major raffle prize, being the Bickerton Portables Pilipinas Junction 1706 Bike, was Lani Pangilinan. Other major prizes included the Fox Racing Rampage helmet, Oasis hydration bag, cap, and gloves.
On its 7th edition, the R.O.X. Bike Fair lived up to its reputation as one of the most anticipated biking event in the metro. As evidenced by the success of Bike For A Cause, R.O.X. continues to be an influential force in the outdoor community as it mounts another exciting, bond-forming, and meaningful outdoor event!
To get a recap of the Bike For A Cause 2017, search for the hashtag #ROXBFAC2017. For more information, follow R.O.X. Philippines on Facebook or @roxphilippines on Instagram.