Primer is engaged in the retail and distribution of premium consumer brands in the Southeast Asian region including Hong Kong and Japan. We have also diversified our portfolio with a strong suite of industrial products and services.
We began as a fledgling trading company in 1985 and established growing ventures across different industries ever since.
Our constant pursuit of expanding Primer Group's vision as a retail and industrial player has been met with acclaim from both local and international groups.
Primer Group operates in ten countries across different regions with our headquarters located in Manila.
JanSport is the original outdoor gear Brand that embodies a culture of fun and discovery. We equip people globally with quality, enduring and reliable products that enable the freedom to experience life’s adventures.